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Tips for SellersYour home is probably the single greatest asset you have. Unfortunately selling a home can also be one of the biggest stresses as well. Our mission is to make the sale of your property as easy and stress-free as possible. We have seasoned agents who are all Realtors® and experts in our market area. Price it Right Our first step is to give you a Comparative Market Analysis. We will tell you flat-out what we expect your home to sell for. Some agents will give you pie-in-the-sky predictions in order to get the listing. We prefer to value professionalism, honesty and integrity. Pricing it right saves you time, hassle, and money! This is why it is extremely important to listen to someone with the credentials and experience to accurately predict the sale price, but also someone that tells it like it is. List The Property We want to become intimately familiar with your home – to know every detail, so that we can use this in our marketing and sales efforts on your behalf. We will collect all the specific information we need to properly prepare the contract. Some agents may pressure you to sign on the spot. We prefer to act professionally and give you all the information and time you need to make this important decision. Some agents will hastily hand-write the contract – we prefer to prepare contracts professionally on our state approved computerized form program. This helps avoid misunderstandings. We will do our best to make sure that you fully understand the contract We will also make sure that all required forms are used and that you are protected with any contract contingencies or special provisions that you might need or want. Marketing & Showings We can’t possibly fully describe everything we do to market your home. Full and professional service is a promise not just a pledge. Some agents take the listing, post it on MLS and let others do the work. They often don’t even go to the showings of their own listings done by other agents. We will make a special effort to be present at all showings of your property when possible. This will allow you to put your mind at ease that your property will be well cared for and it allows us to “size-up” other agents’ buyers. We believe that we owe you our full attention and service when you honor us by selecting the Rauland Agency. Below is a brief summary of our marketing program: Right Price Analysis This analysis will help define what the competition for your home is, explain market conditions and set forth a strategy for selling your home. Agents Property Tours A better understanding of your property = agents in a better position to sell it Print Advertisement We will advertise your property in local and regional newspapers and periodicals that we have determined may be effective for your type and/or location of property. Open Houses We utilize open houses when it is appropriate to do so and/or desired by the seller. For Sale Sign A potential buyer may drive through areas he/she is interested in and take note. Direct Mailings These can be of general nature to persons in designated areas or they can be a part of a target marketing campaign. Target Marketing Target Marketing put simply is getting information on
a particular property to people who may be particularly interested. We will prepare professional brochures and materials on your property. Lock Boxes This can make it easier for all agents to be able to easily show your property with as little logistical problems as possible. Agent & Agency Cooperation Our job is to sell your home. At the Rauland Agency we work as a team. This primary objective takes precedence over any competition between our own agents or with other Real Estate companies. Multiple Listing Service We participate in the Multiple Listing Services used by area Realtors®. This means a better chance to effectively market and sell your home. Internet Marketing We have made a major commitment to technology to help us sell more homes. Your home will be listed and fully marketed on the Internet. We are able to market your property to anyone on the planet that has Internet access. Negotiation Once a buyer expresses a strong interest, we go to work on the negotiation process. The buyer making an offer to purchase starts this. We professionally prepare all offers to protect both buyer and seller from misunderstandings. Once completed, the offer is presented to the seller who may accept it, reject it or make a counter offer. Preparation For Closing and Closing the Sale Once we have an accepted offer, we go to work to iron out the final details. We help with the securing of financing, arrange for appraisals, surveys, building inspections, title insurance, etc. We will be there for you every step of the way to help you understand the process and achieve a successful sale of your home. Once all the details are taken care of, we proceed to closing. We do our best to make sure that in most cases all you need to do is show up, sign the papers, and turn over the keys. After the closing we are still here to serve you. After all, satisfied customers and clients mean more referrals, which is the best form of advertising we can have. |
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The Rauland Agency Phone: 262-275-2185 • Toll Free: 800-443-9152 • Fax: 262-275-5503 |
